Luma Leaf Skincare underwent a creative process, resulting in three logo variations that capture the brand’s essence. The concept focused on purity, nature, and simplicity, reflecting the brand’s commitment to natural ingredients. Brainstorming sessions centered around “luminosity” and “leaves,” leading to the name Luma Leaf Skincare. The chosen logo features an elegant leaf motif, symbolizing growth, renewal, and inclusivity, representing the brand’s mission to provide nourishing skincare for all.